http://wwf.panda.org/knowledge_hub/endangered_species/great_apes/gorillas/western_lowland_gorilla/

I chose a species profile on the western lowland gorilla made by the World Wildlife Fund. The intended audience seemed to be anyone who was taking an interest in gorillas as the vocabulary was informative but brief and didn’t seem to pander to any particular age group. It was organized and useful information that most people would want to know. The information was current and reliable, it all pertained to the animal and things that affect it as well. They touched on the gorilla’s physical characteristics, their diet, and also their society, population, and distribution. Another large section or the profile is about the threats that face the animal which isn’t surprising given that at the beginning of the profile they mention how they are considered critically endangered. The rest of the profile talks about what WWF is doing to help them and what anyone reading can do to help. There is also a donate button that is constantly on the screen however after doing some more research on the WWF and looking at their ambitions page on their website it seems to me unassuming, they’re giving the opportunity for people to help their cause.  Overall, I think the profile is well done, I honestly would’ve like to see more information and perhaps more specific information.